Junior Product Manager Maloezhka
Abbott
Moscow, Russia
44 дней назад

JOB DESCRIPTION : Main responsibilities :

Main responsibilities :

  • Lead new product development / improving of current products by solid cooperation with trade, trade marketing, logistic, regulatory and other involved functions
  • Collaborate with the brand marketing team to develop and execute on-going marketing plans and strategic marketing calendar.
  • Oversee the execution of system-wide media and promotional campaigns.
  • Monitor marketing and industry trends to determine opportunities for future growth.
  • Participate in the development and execution of critical consumer research initiatives to determine opportunities for growth through understanding of current and potential customer target groups.
  • Lead the day-to-day management of key outside media resources to endure execution of key strategic initiatives, including the tracking and reporting of results.
  • Social media content planning, etc.)

  • Measure and report performance of all marketing campaigns, and assess against goals (ROI and KPIs)
  • Participating in realization of special training program for doctors over all country;
  • Responsible for promo-materials;
  • Planning / realization media and advertising campaigns according the key events;
  • Organization / management of participation in world congresses;
  • Support relationships with KOLs;
  • Main requirements :

  • High Education (Marketing preferable)
  • 0, 5 years of experience in marketing
  • Advanced English;
  • Good PC skills (MS Office)
  • Systemized way of thinking
  • Strong analytical skills
  • Good communication and presentation skills
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