Brand Assistant
Henkel Russia
1 день назад
source : HeadHunter

Responsibilities :

  • Support BM / GBM in local strategy development and its implementation for one of the company brands in cooperation with HQ, other departments and external agencies
  • Analyses of all relevant market information for the brand (market shares, shares of voice, consumer attitudes, brand awareness / usage, competitors’ activities, etc )
  • Represent the brand towards HQ, keep up-to-date about brand developments and projects, and provide IBMs with all necessary Russian data
  • Generate and develop promotion ideas and POSM for the brand in cooperation with trade marketing
  • Provide internal Clients with necessary information about new projects, assist in preparation of training materials
  • Coordinate editorial and PR activities together with PR manager
  • Local artworks and advertising materials adaptation
  • Requirements :

  • Higher education (preferably in Marketing / Economics)
  • Fluent English
  • Excellent analytical skills
  • Excellent organisational skills
  • Creativity, ability to think outside the box .
  • Previous experience in FMCG marketing is a prefereble
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